Set up a customised Store listing header to brand your Store and drive more traffic to it. The listing header appears at the top of the description section in all of your listings.

A listing header includes:

• Your Store name

• You Store logo

• A link that allows buyers to add you to their Favourite Stores

• Up to 14 category tabs, each one displaying up to five of your listings when clicked

• Your Store search box

• A link that allows buyers to sign up for your newsletters

• A marketing message that you can customise for different buyer profiles.

Setting up your eBay Store listing header

Example of the Store listing header

You can vary your listing header's appearance depending on the header options that you select in your Store Marketing preferences. Here is a sample listing header:  

Avoiding keyword spamming

The listing header is not included in item title and description searches, so you do not need to worry about violating eBay’s keyword spamming policies with your custom category names.